Tuesday, October 6, 2015

Total e Integrated Offers New Business-in-a-Box Solutions

Total e Integrated, formerly Total e Golf, is now offering its powerful all-in-one software solutions in bundled “business-in-a-box” formats. The “business-in-a-box” bundles are designed to help golf, resort and private club operators increase revenue while providing greater visibility into their business and customers’ activities.

Total e Integrated has been recognized as a leading golf software solution for over 15 years. A superior level of customization, scalability, customer service, and integration has traditionally meant a higher price point, but with “business-in-a-box”, customers can now use the unmatched platform to manage their operation at a much lower cost.

“Our pre-configured edition of our version 10 platform allows businesses to replace many of their existing systems.  It includes hardware, software and implementation services for one low monthly price. Golf clubs, resorts and communities gain tremendous efficiencies and operating capabilities when having their multiple lines of business within a single software platform,” says Mike Flannagan, President of Total e Integrated.

Some of North America’s most renowned operators have realized their full potential by implementing the Total e Integrated system. “After an extensive evaluation of potential systems, Total e Integrated scored the highest in terms of a complete suite of applications that will enable our organization to capture more data, innovate new programs and handle our sophisticated requirements that come with operating one of the country’s largest retail operations,” Says Terry Daubert, President of Morton Golf.

About “Business in a Box” Bundles:
Want to learn more about our new low cost, rapid start, high value, completely modular, business in a box bundles? – visit www.totaleintegrated.com.

About Total e Integrated:
For over 15 years, Total e Integrated (formerly Total e Golf) has developed innovative software solutions to help organizations manage the many facets of their business in an easy, streamlined way.

For information please contact:

Stuart Manley
Business Development
Total e Integrated
1.888.660.6131 ext.248
stuart@totaleintegrated.com

Monday, October 5, 2015

A Closer Look - How One Of North America's Most Recognizable Golf Operators Uses Technology To Improve Their Golf And Retail Operations.

Morton Golf LLC has been involved in golf and retail operations since 1958. Today, their portfolio includes 90 holes, 4 locations, and the highest volume and most profitable on-course golf shop in America - the15,000+ square foot Haggin Oaks Golf Super Shop. In 2013, Morton Golf selected Total e Integrated (formerly Total e Golf) to help streamline the management of their entire operation from golf to retail, restaurant and marketing.

How has Total e Integrated helped Morton Golf fulfill its mission to exceed customer expectations? It begins with a mutual understanding of the importance of customer relationship management. Understanding their customers' buying habits was of high importance to Morton Golf as they began looking for new ways to improve the effectiveness of their marketing strategy. The Total e Integrated solution was the only platform that had the ability to track all of Morton's customer data, regardless of origin, and have it all stored in one central database.

"The Total e Integrated solution replaced many systems into one effective and efficient platform. With significant data collection across all departments we have been able to evaluate, segment and target our marketing initiatives with much greater success. I would highly recommend the Total e Integrated solution to other operators," said Terry Daubert, President of Morton Golf.

In the past, operators had to choose between either collecting customer data into separate, disconnected systems or use an integrated system that lacked functionality across all departments. Total e Integrated's all-in-one system is the best of both worlds - it allows operators to collect customer data from every department and centralizes all business information in one robust tool.

What does Total e Integrated's solution mean for Morton Golf? Haggin Oaks Golf Super Shop can now collect important customer data from every aspect of their operation: the tee sheet, retail point of sale, the membership portal, food & beverage, and events - automatically into one system, and use this information in their retail marketing campaigns. With a corporate culture focused on exceeding customer expectations and a powerful program to support their initiative, Morton Golf is working to achieve a high data capture rate while continuing their resounding success in sales and marketing.

"Operators can significantly improve the success of their marketing initiatives through data collection," says Mike Flannagan, President of Total e Integrated. "For example, you may have customers that historically purchased new clubs every two years. You could send a personalized promotion on new clubs to this customer population every two years to help ensure those dollars are spent at your facility."

About Morton Golf Management:

Morton Golf operates 90 holes of golf spread over 4 locations in the Sacramento area. Morton Golf is no stranger to accolades, having won awards for its golf shop, club fitting services, and golf courses. America's most awarded golf shop, The Haggin Oaks Golf Super Shop - is managed by Morton Golf. The awards given to Haggin Oaks Golf Super Shop include "Public Golf Shop of the Year" (Golfweek Magazine), National PGA Merchandiser of the Year, and four-time winner of the "Sports Illustrated Magazine Merchandiser of the Year" award.

About Total e Integrated:

For over 15 years, Total e Integrated (formerly Total e Golf) has developed innovative software solutions to help organizations manage the many facets of their business in an easy, streamlined way.

Thursday, October 1, 2015

Hot Springs Village, a 26,000 Acre Retirement and Recreation Community in Southwest Arkansas is the Latest Organization to Become “Totally Integrated.”


Total e Integrated (formerly Total e Golf) is pleased to announce Hot Springs Village in Arkansas as one of the newest additions to the Total e Integrated community. With 26,000 acres and 35,000 residents, Hot Springs Village is the largest gated community in the United States.

For many years, Hot Springs Village managed their operations through two separate and outdated systems that had reached their capacity. The team started to notice in the late 2000’s that many processes had become manual; completing a simple task, such as assisting a resident with a balance inquiry, may have required assistance from up to four separate staff members. The significance of operating and maintaining a community with 8 golf courses, 13 tennis courts, 2 marinas, and much more, required a new integrated solution.

From managing their tee sheets and recreational activities to overseeing more than 35,000 residents, every department needed to be connected. Hot Springs Village completed a global search and review of software providers, but could only find one that provided a single, integrated platform to run their entire operation. “The competition seemed to do just one thing great, whether it be accounting or point of sale, but only Total e Integrated impressed the team for being a full suite,” said Lesley Nalley, Chief Financial Officer at Hot Springs Village.

“The Total e Integrated solution is one of a kind in the market. We have the ability to help large and small communities centralize operations and data collection. Our solution’s power is most evident when you look at what we can do with large communities like Hot Springs Village. Our solution has helped Hot Springs Village streamline the way they operate across the entire organization,” says Mike Flannagan, President of Total e Integrated. According to Lesley Nalley, “We have seen a shift in how our staff work. You could say we have shifted from a reactive company culture to a proactive one. Rather than just performing typical transactional activities, the staff think further about what they are doing, how they are doing it, and why they are doing it.”

Deploying a system to manage an entire community requires a strong, multi-phased, implementation. With more than 200 unique system users, each with a varied skillset, the roll-out needed to be comprehensive. Total e Integrated and Hot Springs Village worked hand-in-hand every step of the way throughout the launch of each module. Lesley Nalley says, “The Total e Integrated team has been fantastic to work with. With so many challenges, just verbalizing our needs was difficult. The Total e Integrated team’s ability to provide solutions to our problems that go beyond what we originally requested has been phenomenal.”

About Hot Springs Village:
Hot Springs Village is one of the top retirement and recreation communities in the United States. Having been recognized as one of the top three “retirement hot spots” in the country by Realty Trac, and as a “Top 100 Master-Planned Community” by Where to Retire magazine, Hot Springs Village prides itself on being a community unlike any other.

About Total e Integrated:
For over 15 years, Total e Integrated (formerly Total e Golf) has developed innovative software solutions to help organizations manage the many facets of their business in an easy, streamlined way.

For more information please contact:
Stuart Manley
Business Development
Total e Integrated
1.888.660.6131 ext.248

stuart@totaleintegrated.com
totaleintegrated.com